Five minutes from "I just heard of you" to a live dashboard tracking your brand across every major AI assistant.

1. Run an instant report (no signup yet)

Go to brandswarm.io/scan/ and type your brand's domain (e.g. stripe.com). Within ~60 seconds you'll see a partial report showing how ChatGPT and Perplexity describe your brand, with a 0–100 Visibility Score.

This is read-only — you can share the URL, but to track changes over time, claim the report.

2. Claim the report (this is signup)

On the results page, enter your work email. We send a magic link — no password, no credit card. Click the link and you're in your dashboard with the instant report already attached to a brand.

Your 14-day free trial starts now. You can add up to 5 prompts and run scans across all 5 AI surfaces (ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews).

3. The first thing you see

The Overview page shows 5 KPIs: Visibility Score, Mention Rate, Average Position, Citation Rate, Share of Voice. Hover any number for an explanation. If you just signed up, the data reflects your initial instant scan — so far across only 2 surfaces. Run a manual scan from Prompts → Scan now to fill in the other 3.

4. Add or edit your prompts

We auto-seed 3 brand-anchored prompts on signup (e.g. "What does {Brand} do?"). Add up to 2 more on the trial plan. Good prompts:

Name your brand or a category you'd want to appear in (e.g. "Best invoicing tools for freelancers in 2026").
Ask questions a real customer would ask, not internal jargon.
Mix brand-named prompts (where you definitely appear) with category prompts (where you want to win).

5. When you'll see results

Manual scans complete in ~60 seconds. Daily auto-scans run overnight (3 AM UTC), so check the dashboard the morning after you add a prompt. Trends and sentiment shifts become meaningful after ~7 days of data.

6. Next things to explore

Inspector — see the exact LLM response for any prompt × surface, including which competitors got mentioned.
Recommendations — auto-generated actions ranked by impact (e.g. "Your brand is missing on ChatGPT for [prompt] — fix the citation gap").
Alerts — set up email or webhook alerts for score drops or new competitor mentions.